Integrating Counterpoint POS With Shopify And Its Advantages

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Highlights

  • Counterpoint POS  is a retail management solution that links your front and back offices effortlessly
  • Shopify and Counterpoint POS integration is a ready-to-use solution for integrating your offline and online retail operations
  • They have a greater impact on retail success when they work together than when they work separately.

Shopify is a specialized e-commerce platform that provides you with the tools you need to create your online business. Counterpoint POS, on the other hand, is a retail management solution that links your front and back offices effortlessly. They have a greater impact on retail success when they work together than working separately. Running your Shopify store without Counter-point POS is time-consuming, expensive, and a strain on your resources. Integrating them unifies and optimizes your online/offline systems to run your whole business. In this article, we’ll look at the different benefits of integrating Counter-point POS and Shopify.

Benefits Of Integrating Counterpoint POS With Shopify

1. Omnichannel Commerce

According to McKinsey Research and Harvard Business Review, 7% of clients were solely internet shoppers, 20% were store-only buyers, and 73% used several channels. So, if you want to grow your business, it is not viable to just build a store and wait for consumers to come in on their own. It is not easy to attract customers.

Physical storefronts and digital technologies, when combined, have a greater impact on retail success than each channel alone. Because managing a real and mortar business along with an online store is not easy, you must connect all of your sales channels and conduct combined omnichannel commerce. It will assist you in providing a unified customer experience across channels to your customers.

Customers can now buy online, pick it up in-store, or buy in-store or online and have it shipped anywhere they choose. Integrating Shopify with Counterpoint POS software will provide you with the benefits of each channel performing at its best.

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2. Automated Inventory Management

You can bridge the gap between your inventory and supply chain, product availability, and sales history across channels with an eCommerce to POS link. As a result, you can see your online and in-store inventories from a single unified, integrated system. 

Your inventory against orders will always be up to date and in sync across all channels. You may easily save spending numerous hours changing inventory levels manually, adding online sales and customers into your POS system, and vice versa.

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Wrapping Up

Shopify and Counterpoint POS integration is a ready-to-use solution for integrating your offline and online retail operations. You can do the following by offering omnichannel commerce in conjunction with an automated inventory, order, and shopper management system:

  • Increase your customer reach.
  • Improve your customer experience and loyalty significantly.
  • Boost sales and traffic.
  • Boost the data collection system.

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